\n Fresenius Medical Care is the world\'s leading provider of products and services for individuals with renal diseases. As a global health care company, we have a special goal: provide the best possible care. Join us to improve the quality of life for a growing number of patients around the world and be a vital part of our team.
#careerswithapurpose at Fresenius
Over 300,000 people across the globe work at Fresenius to provide better ever medicine for ever more people. Our independent business segments Fresenius Medical Care, Fresenius Kabi, Fresenius Helios and Fresenius Vamed offer a wide spectrum of products and services in the health sector. We offer you the opportunity to make a difference with your career - and to become part of our impressive growth story.
Fresenius Medical Care - Creating a future worth living. For patients. Worldwide. Every day. More than four decades of experience in dialysis, innovative research, the global leader in dialysis services and products - that is Fresenius Medical Care.
The role of the Senior Marketing Manager (m/f/d) can be filled within the EMEA-region.
Your assignments
Identify areas of product growth (volume or margin) across the global landscape, focusing on chronic dialyzers business.
Develop detailed marketing plans, emphasizing digital campaigns, to drive significant growth and market presence for our chronic dialyzers product line.
End-to-End Campaign Ownership: Collaborate effectively with medical marketing agencies, taking full ownership of end-to-end campaigns to ensure their success and alignment with business objectives.
Downstream Marketing Focus: Place a high focus on downstream marketing strategies, optimizing approaches for market penetration, brand positioning, and customer engagement.
Drive the business focus towards achieving profitable growth and differentiation of the chronic dialyzers portfolio, implementing strategies that set us apart from the competition.
Devise and execute effective counter-strategy campaigns to safeguard our market position against competition, ensuring resilience and adaptability in a competitive landscape.
Collaborate closely with various countries across the globe, with special emphasis on coordination and strategy alignment with markets like the USA and China.
Your profile
Bachelor\'s degree in Pharmacy / Science or equivalent; MBA preferred.
Minimum of 8 years of experience in the medical device or pharmaceutical industry, demonstrating consistent performance within sales or marketing functions. International experience is highly preferred.
Possess strong strategic thinking, innovative mindset, and analytical skills crucial for devising effective marketing plans and campaigns.
Exhibit excellent leadership skills and the ability to collaborate effectively with cross-functional teams and external agencies.
Proven experience in Key Opinion Leader (KOL) management and relationship building.
Exceptional presentation and communication skills essential for conveying marketing strategies and engaging stakeholders.
Self-motivated with a results-oriented mindset, capable of executing marketing activities to achieve business objectives effectively.
Fluent in English (written and spoken).
Your contact
Fresenius Medical Care Deutschland GmbH Reference number R0114064
We welcome diversity
At Fresenius all job applicants are welcome - regardless of gender, age, origin, nationality, religion, disability, sexual identity and orientation, or any other personal characteristics. All terms used in this job advertisement to denote persons refer to all genders equally (male, female, diverse).\n \n \n \n \n \n
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